Past Winners

DMA Innovation Awards 2013 Winners

Data, Analytics & Attribution
Product/Solution Title: Digital Data Integration (DDI)
Company: Merkle, Inc.

Digital Technology
Product/Solution Title: Digital Data Integration (DDI)
Company: Merkle, Inc.

Product/Solution Title: 2014 Mustang Enhanced Brochure Experience
Company: Latcha + Associates

Social, CRM & Loyalty
Product/Solution Title: Yseop Artificial Intelligence Software
Company: Yseop, Inc.

DMA Innovation Awards 2012 Winners

Digital Media Marketing
Product/Solution Title: FreeMonee Gift Network
Company: FreeMonee Network

Product/Solution Title: United MileagePlus CRM
Company: United Airlines

Real-Time & Trigger Marketing
Product/Solution Title: validated Campaign Essentials (vCE)
Company: comScore

Brand, Social & Content Marketing
Product/Solution Title: ‘MeTag’/ My Experience
Company: Centryc Solutions Pty Limited

Campaign & Marketing Operations Management
Product/Solution Title: Campaign Commander Enterprise Edition
Company: Emailvision

Mobile Marketing
Product/Solution Title: Toyota Camry: It’s Ready. Are you?
Company: RAPP

Database, Measurement & Attribution
Product/Solution Title: Portrait Explorer
Company: Pitney Bowes Software

DMA Innovation Awards 2011 Winners

Digital Media Marketing
Product Solution/Title: RFI-Request-for-Information
Company: Canoe Ventures

Brand, Social, and Content Marketing
Product Solution/Title: CGSM “Holiday Hash” Twitter Campaign
Company: CGSM

Database, Measurement, and Attribution
Product Solution/Title: ConvergeTrack
Company: ConvergeDirect

Real Time & Trigger Marketing
Product Solution/Title: Prewards® Performance Marketing Platform
Company: edo Interactive

Campaign & Marketing Operations Management
Product Solution/Title: “Safe-Mailer” Mailer
Company: Encompass Elements, LLC

Mobile Marketing
Product Solution/Title: Mobile Video Marketing Platform and “Post-to-Facebook” Service
Company: Mogreet

Product Solution/Title: Best Buy® Reward Zone® Mobile
Company: GPShopper

DMA Innovation Awards 2011

Early Stage Winner
Product Solution/Title: Prewards® Performance Marketing Platform
Company: edo Interactive

DMA Innovation Awards 2010 Winners

Best in Show
Company: Banco Bradesco S.A. (Bradesco Bank)
Entry: PRISMA (Prism) Account Managers Support Tool Organization

Category: Market Segmentation & Optimization
Sub-Category: Analytics/Trigger Marketing

People’s Choice Award Winner
Company: Sales Portal
Entry: Sales Portal’s Proprietary Cross-pitching Process Platform

Broadcast Media
Sub-Category: DRTV 
Company: Merkle/LogicLab Inc.
Entry: LogicLab Match AnalyticsDigital

Sub-Category: Display
Company: Undertone Networks
Entry: Undertone Qualified Insights (UQI)Direct Mail/Fulfillment

Sub-Category Web-to-Print/Variable Data Printing
Company: Cathedral Corp.
Entry: PURL Program

Sub-Category: Loyalty
Company: Merkle
Entry: Merkle Customer Engagement Monitor

Market Segmentation & Optimization
Sub-Category: Database Management/Hygiene
Company: Netezza
Entry: Netezza TwinFin – Wave 2

Marketing Management
Sub-Category: Campaign Management
Company: Banco Bradesco S.A. (Bradesco Bank)

DMA Innovation Awards 2009 Winners

Company: BLI Messaging
Entry: Weblaunch Cross Channel Messaging Platform

Company: Epsilon
Entry: Sonar Customer Experience Marketing Tool

Company: FreshAddress, Inc.
Entry: Spell-Check Technology System

Company: Global-2 International, Inc.
Entry: Real Time Enhanced Global Address Cleansing Services

Company: Neustar
Entry: Pilot Cell Phone Scanning and Bar Code Program

Company: NextMark, Inc.
Entry: Technology-Enabled List Commerce Platform

Company: Portrait Software
Entry: Uplift Optimizer Analytic Software Package

Company: Unica Corporation
Entry: Interactive Marketing OnDemand Application